Jeroen Kraaijenbrink • 2nd• Strategy and Leadership Consultant | No-Nonsense Collaborator, Educator, Mentor and Author | Enabling Leaders to Improve their Organizations Through Strategic Insight and Guided Execution |
Every organization needs to innovate. But what type of innovation to give priority to? This simple matrix with four types of innovation may help.
Innovation basically means introducing something new (‘nova’). This “something new” can be anything and that’s where the problem starts. In two ways.
– First, by an overemphasis on product (or service) innovation, thereby not giving enough attention to other types
– Second, by getting overwhelmed by all the innovation opportunities that are out there.
To solve both problems at the same time, it helps to gain some clarity on what types of innovation there are. To that end, I’ve created this simple 2×2 matrix containing what I think are the four most important types of innovation for every organization.
Let me first explain the two axes. The first is the inward-outward axis. Outward-oriented innovations are those innovations that are mostly targeted at the market, at doing something new for customers. Inward-oriented innovations, on the other hand, are innovating the organization itself.
On the second axis, Operational innovations are typically quite technical and tangible, and focused on the practical work and output. Strategic innovations, on the other hand, regard how the organization is functioning overall and how it creates value.
This leads to the following four types of innovation:
1. Product Innovation. The most well-known type of innovation in which you change, improve or renew an organization’s products and/or services, or create new ones.
2. Process Innovation. Often efficiency and quality-driven to improve the way the organization works on a day-to-day basis. This can concern any type of process.
3. Business Model Innovation. A newer type, focused on changing how the organization creates and captures value. Often focused on developing new revenue models.
4. Management Innovation. Less commonly known but critical, this type concerns innovating how an organization is organized, managed, and led. Often implies decentralization.
All four types are important and with this matrix you can start managing your innovation portfolio. Ask yourself questions like: Do I have sufficient initiatives in all quadrants? And, which type of innovation should get priority now?
#innovationmanagement #processimprovement #productdesign #businessmodel
Project Entrepreneurial Projet
We design and offer a tailor-made technical framework according to the needs of entrepreneurship management and business development in order to allow entrepreneurs to access a status of continual profitability and constant growth based on an innovative and efficient structural organization. .
Nous concevons et offrons un encadrement technique taillé sur mesure selon les besoins de gestion de l’entrepreneuriat et le développement des affaires afin de permettre aux entrepreneurs d’accéder à un statut de rentabilité continuelle et de croissance constante basée sur une organisation structurelle innovatrice et efficiente.
it’s PEOPLE-PRODUCT-PRESENTATION-PROCESSES = PROFITABILITY.
Technology is nothing more then a process to support the enterprise
Formation Professionnelle
We create study courses and webinars on professional training, technological management of customer and supply operations through software and the definition and implementation of organizational structures for start-ups, small and medium-sized businesses.
Nous créons des cours d’études et des webinaires sur la formation professionnelle, la gestion technologique des opérations de clientèle et d’approvisionnement par des logiciels et par la définition et l’implantation de structures organisationnelles pour les Startup, petites et moyennes entreprises
You want to export from your country to California and to other regions of the United States of America
You want to import from California and other parts of the United States of America
We can help you in your international trade project, contact us
New Contact Form:
Vous voulez exporter a partir de votre pays vers la Californie et vers les autres régions des Etats-Unis d’Amérique
Vous voulez importer de la Californie et des autres régions des Etats-Unis d’Amérique
On peut vous aider dans votre projet du commerce international, contacter nous
Nouveau Formulaire de Contact:
Get in Touch
Contact us so that we can work together to attract more customers to your products and services, from the countries and regions of your choice, especially from California, France and French-speaking countries in Africa.
Contactez-nous afin que nous puissions travailler ensemble pour attirer plus de clients vers vos produits et services, depuis les pays et régions de votre choix, en particulier depuis la Californie, la France et les pays francophones de l’Afrique.
Email: support@triconsultingkyoto.com
Sites Web conçus, construits et gérés et publiés – Saïd El Mansour Cherkaoui
